Thursday 21 March 2013

Music industry homework - emma

Production- The production part of the chain is the production companies responsibility. Production involves the creation of the product.

Distribution- record labels are responsible for the marketing of the product.
-Prints: producing physical copies of an album for release.
- A distributer may be part of the same parent company as the production company.
- provide financial assistance for a single track/album by a production company/record label.

Exchange
-Home: the distrubuter is paid by the company who is selling the film for a copy. Example- HMV
-Itunes, Amazon, Spotify, youtube, torrents etc.
- An album is often exhibited through non-profitable means. this is how the institutions drive audeinces to buy their product - Radio, television, adverts.

4) Why is it now called exchange?
Places such as HMV have closed down and most sales now are made with technology. Also fans are becoming more like exhibitors as they make covers, fan videos etc. about the product and help with the word of mouth.





Tuesday 19 March 2013

MUSIC INDUSTRY: H/W.

PRODUCTION: includes the creation of the Media product and is responsible for the production company.
The production company is the label at the bottom of the food chain.

DISTRIBUTION: responsible for prints and marketing.
Prints- physical copies. Finding exhibitors/ retailers to sell it.
Marketing- Raising audience awareness and anticipation of a new release.

Exhibition- Paid by the company (distribution) who is selling film. E.G HMV.
Itunes, Amazon etc.

4) Why is it now called exchange?
Places such as HMV have closed down and most sales now are made with technology. Also fans are becoming more like exhibitors as they make covers, fan videos etc. about the product and help with the word of mouth.
                                            Example:
5) CD Manufacture- D       VDC GROUP  (creators)
Web Distribution- E           Itunes
Music TV Channel- D        MTV
Venue- D                            O2
Music Magazine- D            Keerang
Artist Website- E                KDWEB (creators)
Radio Station- D                 Radio 1
Audience Research- P        Mori
Producer/Writer- P             John Lennon (named no.1 songwriter from England)
A&R- P/D
Studio- P                            Bush Studios.
Music Video Director- P   Director X
Retailer- E/D                     HMV
Merchandise- D                 
Distribution Company- D/P

6)How has the Industry responded to combat online music Piracy?
http://www.theaustralian.com.au/arts/music/music-industry-fights-back-against-piracy-with-first-lift-in-sales-since-1999/story-fn9d2mxu-1226586595902

The music industry has adapted and is now more in touch with the internet world. Piracy is being fought against.